Grow the Next Generation : An Initiative Supporting Canada’s Outstanding Young Farmers

Growing the Next Generation

At Soleno, we believe that cultivating the future of agriculture begins today. That’s why, for the 2025 season, we are proud to partner with Canada’s Outstanding Young Farmers (OYF) Program through the Grow the Next Generation campaign – an initiative to support young farmers who stand out for their passion, innovation, and commitment to sustainable farming.

Investing in Tomorrow’s Leaders

As part of this campaign, Soleno is launching its new green drainage pipe – Type 2, and pledges to donate up to $60,000 to the Outstanding Young Farmers organization, contributing $0.015/foot of green pipe. This season, choosing green drains to cultivate your land also means growing the future. A simple and concrete gesture to support young farmers who cultivate our future.

Meet the Faces of the Next Generation

Curious about the inspiring stories behind the campaign? We visited the 2024 OYF winners on their farms to hear their stories, values, and ambitions firsthand. These meetings gave rise to powerful, authentic videos that you can now watch on our campaign page.

Deep Agricultural and Entrepreneurial Roots

Since 1977, Soleno has been deeply involved in local agriculture. From the very beginning, we’ve helped farmers optimize their water management to improve yields, providing high-performance drainage solutions for the field.

As a family-owned business with rural roots, it’s only natural that we support the Outstanding Young Farmers of Canada, who promotes excellence and leadership among the next generation of agricultural producers.

For Soleno, this association represents the logical continuation of our commitment to the agricultural excellence community since the very beginnings of the company in 1977. We take great pride in supporting the next generation of farmers with precision drainage solutions to help them overcome the challenges they face on a daily basis.
– Michael Poirier – Vice President, Soleno

We are excited about our partnership with Soleno for 2025.  Outstanding Young Farmers is always looking for opportunities to gain exposure in Agriculture through out Canada.  OYF is a great program that celebrates agriculture across the country and we are very proud to be partnering with Soleno a leader in farm water management to celebrate this.
– Jordan McKay – Canada’s Outstanding Young Farmers (Ontario)

How to Get Involved

The Grow the Next Generation Campaign continues for the 2025 season. Visit the offical campaign page to :

• Order your green pipe
• Learn more about the initiative
• Watch inspiring stories from young Canadian farmers

Every foot count, every foot gives back. Together, let’s grow the next generation of farmers, one foot at a time.